Mom-created apparel company Pigtail Pals – Redefine Girly was launched in May 2009 to empower girls to change the way the world thinks about them. We need to “Redefine Girly” and show the world just how smart, brave, and adventurous our daughters can be.
This excerpt from their blog impressed me. I wish I could have posted it sooner! http://blog.pigtailpals.com/2011/10/heres-why-little-girls-sexy-halloween-costumes-are-terrifying/
". . . I always wore homemade Halloween costumes, right up until 6th grade when I was a gypsy fortune teller and enjoyed my last year of trick-or-treating. My mother wasn’t a seamstress, she just expected us to be creative and thrifty. When I worked as a nanny in college, we largely pieced together the kid’s costumes from stuff we had at home."
" Then something happened, and I can’t quite put my finger on how or why, but Halloween became porny."
" In these parts, starting mid-August, the Halloween super-stores move into vacant retail space with a short term lease and a truck load of cheaply-made costumes fresh off the Chinese shipping container, all of which resemble porny versions of character xyz in what is essentially a repackaged French maid uniform. If you cut out the busty, leggy models wearing the costumes and stacked the photos on top of each other, they would all look the same. The formula is so predictable, it is boring: tight lace-up bodice revealing a lot of boob, short petti-coat skirt, knee high socks or a pair of fishnets and tall boots. Throw in a lollipop and pair of roller skates and you’ve got a 70′s adult film."
" Actually, the whole pornography tie-in isn’t all that far off. In my local Halloween super store, my kids call it the Goody Bloody Store, almost all of the costumes they carry are by a company called Leg Avenue. On the website the costumes look very pretty….in the store they looked thin and cheap. Leg Avenue also makes lingerie, burlesque show wear, club wear, and pasties. Some of their stuff is tasteful – very sexy and very adult. As a sex positive adult, I can appreciate that. But it just seems odd to me that I can go from the page selling pasties and burlesque booty shorts and in three clicks be on Cutie Bug or Beautiful Butterfly costume, size Child Small. My real problem with the costumes is that the evolution of a child’s costume to teen costume to adult costume isn’t that far off from each other. They all fit the French maid costume equation, and the youth costumes carry culturally coded wardrobe components that, in the past, had been signals for adult sex work: fishnets, lace up bodices, bustiers, high heeled knee-high boots, knee socks and bare upper thighs, booty shorts, etc."
" Somewhere along the line, Halloween stopped being about scariness and fantasy, and became a holiday of packaged sex. When every store you go in to is carrying these sexy children’s costumes, and has been for years, it stops being a one-season market fluke, and becomes a reflection of our culture. What the market bears is a litmus test of our society."
To read more go to http://blog.pigtailpals.com/2011/10/heres-why-little-girls-sexy-halloween-costumes-are-terrifying/
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